Bengaluru-based short-form education platform Seekho has raised $28 million in a Series B round led by Bessemer Venture Partners, with Goodwater Capital and returning backers Lightspeed Venture Partners and Elevation Capital also participating. The new capital brings the firm’s total funding to about $39 million in three rounds.
Founded in 2020 by Rohit Choudhary, Keertay Agarwal, and Yash Banwani, Seekho provides bite-sized, local-language content in career, business, and self-development categories. The startup intends to utilise the funds to develop new AI-first interactive content formats and diversify its platform beyond video into more personalised and interactive learning experiences.
Seekho currently hosts 15 categories of content, including business, finance, health, and lifestyle. It plans to extend support to 25-30 categories, in addition to more local languages such as Kannada and Bengali, apart from its current support for Hindi, Tamil, and Telugu. Its subscription model, at prices as low as Rs 199 per month, has helped boost user growth.
The website boasts of having 25 million monthly active users, which is increasing 60% quarter-on-quarter. Increased consumer willingness to pay for online content and UPI autopay adoption are driving its subscription-driven expansion. Seekho wants to get a major chunk of India’s $2.5 billion subscription economy.
“With Bessemer joining us, we’re excited to build a category-defining product that puts ‘Edutainment on Tap’ for the next 500 million Indians,” said Rohit Choudhary, founder of Seekho.
Investors believe India’s booming digital ecosystem—with over 800 million smartphone users and increasing demand for vernacular content—provides fertile ground for Seekho’s vision of making learning relevant, accessible, and entertaining.
As competition intensifies in India’s edtech sector, Seekho’s emphasis on short-form, AI-driven, and vernacular learning makes it an unbeatable contender to reshape the next generation of learning and development.
